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How Every Engagement Begins

The Strong Start

Most AI projects fail because the people in the room never agreed on what they were actually trying to solve. The Strong Start fixes that before we write a single line of code.

3 hours. Starting at $4,500. It is the single most important thing we do at the start of any engagement.

3 Hours

one block or split across two sessions, whatever works for your team

48 Hours

from LDJ to a written Sprint Zero backlog and first sprint plan

2 Weeks

to working software you can see, touch, and measure

Two Parts. One Session. Total Alignment.

The Strong Start has two components, and both happen before we write a single line of code. No “getting up to speed” period. No onboarding tax.

1

Alignment: Asking AI To Do Things With Our Data

~1 hour

We get everyone speaking the same language. This sounds basic, but ambiguity at the start compounds into wasted time and money later. Everyone leaves this hour with a shared vocabulary and a clear picture of how Virgent operates.

We Ask

Prompt engineering—how we communicate with AI systems, what makes a good instruction vs. a bad one, and how framing affects outcomes

AI

The models themselves—which ones exist, what they are good at, what they cost, and why model selection matters

To Do Things

Product thinking—how we identify problems worth solving, how we define success, and how we avoid building solutions to non-problems

With Our Data

Data readiness—where your data lives, what state it is in, and what has to be true before a model can use it usefully

This is not a lecture. It is a calibration. When we talk about “context windows” or “embeddings” or “intent recognition,” we are all speaking the same language with the same understanding. 30 minutes, shared baseline, no condescension.

2

The Lightning Decision Jam (LDJ)

~2 hours

A structured, facilitated workshop that turns your team's scattered pain points into a prioritized, actionable backlog. The loudest voice carries no more weight than anyone else's. You leave with a ranked, written list of what matters most—agreed on by the room.

1.What is working? We start with wins — knowing what to protect constrains the solution space.
2.Capture all problems. Everyone dumps every frustration onto the board. Individually, silently — no groupthink.
3.Cluster, merge duplicates, name the groups. Plain language. If it takes three sentences to explain, it needs a simpler label.
4.Vote on top problems. Three votes each. Democratic. Fast. Real signal on what the room actually cares about.
5.Prioritize with effort/impact. Combine votes with a quick assessment to surface the clear top candidates.
6.Reframe as "How Might We" challenges. A small shift that turns complaints into design briefs.
7.Ideate without discussion. Solutions generated individually before group pressure shapes them.
8.Score impact and effort. Every solution gets an honest two-axis assessment.
9.Map on the Impact/Effort matrix. Visual clarity on what to tackle first.
10.Select 1–3 and define Sprint Zero. One problem, one measurable two-week deliverable, one clear definition of done.

The entire session takes two to three hours. You leave with a backlog—a real one, not a theoretical one—and a sprint that starts the next day.

What Happens After the Strong Start

Within 48 hours of the LDJ, we deliver a written Sprint Zero backlog and the first two-week sprint plan. Then we start building.

Sprint 1 (Sprint Zero) — Weeks 1–2

We build toward the first testable version of whatever the LDJ identifies as the highest-impact, lowest-effort starting point.

We build in flight of our research—conducting assessments and gathering a big-picture view of everything as we go. This establishes a cadence for prototyping, feedback, and iteration.

By the end of Sprint 1, there is something real to look at.

Sprint 2 — Weeks 3–4

We build on what worked, expand to the next item on the backlog, and hold our first Demo Day.

That demo is the accountability check: did we solve the problem we said we would solve? Not slides. Not wireframes. Working software.

From there we run a two-week cadence for the rest of the engagement.

Who Should Be in the Room

Anyone who could benefit from the training and alignment. At least 3 people, up to 16, with cross-functional representation being what matters most.

Operations, marketing, ecommerce, data, engineering—anyone who feels the pain points directly or will be using what we build. The more perspectives, the better the output.

Onboarding a new executive? The Strong Start is a meaningful head start. Being in the room for the LDJ means they own the output from day one—walking into a new role with a structured picture of the organization's opportunities and a clear roadmap already in motion.

Jesse Alton

CEO, leads both sessions

1–2 SMEs

Subject matter experts from our side

Caroline

Logistics and real-time documentation

Why This Matters

× How most consultants start

×Weeks of onboarding, assessments, and "getting up to speed"
×$40K strategy retainer before anyone touches code
×90-page PowerPoint decks that gather dust
×Six-month "AI readiness assessment" that delays building
×The loudest voice in the room drives priorities

How we start

3-hour Strong Start starting at $4,500 — waived for select engagements
Shared vocabulary before the first sprint begins
Democratic prioritization — every voice weighted equally
Written Sprint Zero backlog delivered within 48 hours
Working software in 2 weeks, not 2 quarters

The Strong Start in Action

$10K+ Saved in Month One

Strong Start identified help desk automation as the highest-impact target. Production agent deployed in 2 weeks. Exceeded our retainer cost in savings.

Read Case Study

Builders, Not Talkers

The full breakdown of the Strong Start process, the LDJ framework, and why we built our entire practice around shipping, not presenting.

Read Case Study

Nonprofit AI Workshops

“Love the Figma LDJ workshop. I will be using that in my career and in my business.” Highest-rated session of the day.

Read Case Study

Common Questions

Can we do the Strong Start remotely?

Yes. We run remote Strong Starts over Zoom with a shared Figma board for the LDJ. In-person is ideal if you are in the DMV area, but remote works well—we have done dozens of them.

What if we already know what we want to build?

Great. The Strong Start still matters. Alignment is not just about picking a project—it is about making sure everyone understands the vocabulary, the constraints, and the success criteria. We have had multiple clients come in with a clear priority and discover during the LDJ that a different problem was actually higher-leverage.

What if we are not a retainer client?

The Strong Start is the same whether standalone or part of a retainer engagement—starting at $4,500. You get the full session, the written backlog, and the sprint plan—and you can decide from there whether to continue with us. For select engagements, we waive the fee entirely.

Do we need technical people in the room?

Not necessarily. The alignment session is designed for mixed audiences. The LDJ works best with cross-functional representation: the people who feel the pain, the people who approve the spend, and the people who will use what we build. Technical depth is our job.

What do we get in writing?

Within 48 hours of the LDJ: a written Sprint Zero backlog, the first two-week sprint plan, a summary of priorities with the impact/effort scores, and a clear definition of done for the first deliverable. Caroline documents everything in real time during the session.

Ready for Your Strong Start?

Talk to our CEO or a senior account manager for 20 minutes. We show up prepared with research on your business. If there's a fit, you get a tailored proposal at no cost.

Most clients start small and scale from there—all our experts, for less than one full-time hire. The quote is good for a year.

or call us at (443) 214-3143

Virgent AI
Virgent AI
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